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«Plenty of brands of leading world companies
may satisfy the most exacting confectioners
and head-cooks, and the excellent quality of our products may satisfy the
most demanding guests of your restaurant.» |
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ABOUT COMPANY |
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| Company’s mission is to assist to effective development of Russian catering sector by providing it with high-quality products and irreproachable service.
Trading company «Dimarco-trade» has been successfully working since 2001 year. The main directions of activity are: foods delivery to industrial complex of nutrition, restaurants, hotels, network of coffee houses, catering companies and also delivery of necessary raw materials for confectionery productions and mini- bakeries. The company has it’s own storage-retrieval structure with general square 5000 sq. meters with differentiated equipment for foods storage according to the rules; central office with purchase department, marketing department, sales department, financial department and accounts department. The unified information system and professional standards allow to provide our clients with free of charges delivery within Moscow, marketing support, efficient control of orders fulfillment and import of any interesting goods under special order. The warehouse is working from 8.00 till 20.00 including Saturdays, has it’s own technics, providing with handling operations. Purchase and marketing departments permanently carry out monitoring of suppliers and marketing researches on market analysis, which allows us always to be on the top of buying interest. “Dimarco-trade” actively develops regional networks be all commodity directions. We has our branch in St.-Petersburg, which serves more than 800 clients. The company has regional distribution network in million –cities (Ekaterinburg, Vladivostok, Krasnoyarsk, N.Novgorod, Omsk, Novosibirsk, Krasnodar, Rostov-on-Don, Khabarovsk, Samara and others). The biggest distributor works in Ekaterinburg. The company works with more than 1200 in Moscow, St.-Petersburg and in Russia regions. There are more than 2000 positions in company’s assortment. There are more than 2300 positions in assortment, which permanently present in Moscow and St.-Petersburg warehouses. There are following commodity directions in company’s assortment:
1) grocery
2) frozen vegetables and fruits
3) tinned fruits and vegetables
4) dairy produce
5) vegetable oils
6) meat and poultry
7) fish and seafood
8) juices
9) syrups, concentrate and mixture for cocktail
The motto of our company – to offer the best to our partners, broad choice of goods, uninterrupted deliveries, convenient terms of payment, satisfaction of specific demands of each client.
Competitive advantages of «Dimarco-trade» .
1. Company’s image as a leader company – Supplier on HoReCa market.
2. 8 years of work and as a result a professional knowledge of HoReCa segment + excellent communicative experiment with all significant companies-clients.
3. Formed assortment, which is presented by main 11 commodity directions.
4. Forming of steady priority commodity directions for the last 2 years: production cheeses; grocery; dairy produce+milk; butter and oil; confectionery ingredients; fish and seafood.
5. Smoothly running processes of logistics, sales, pricing and controlling of financial receipts, which allow to offer to clients a maximum of highly service standards.
6. Availability of 3 priority exclusive niches: 1) delivery of fish and seafood from Kuril Islands ; 2) production cheeses of premium-class (Francepac Royal DM and Carat) ; 3) confectionery ingredients from Buaron; cacao Barri; Lubeca.
7. Modern unified information data base of company, on the base of which multifunctional analytical reports are being formed both on subdivision level and on company level on the whole.
8. Serious investments into office equipping, storage facilities, transport allow, first of all, to talk about significant financial possibilities of company as a whole, and secondly to provide guaranteed high client service and monitoring of services quality.
9. Professional team of employees, which combine 4 main principles of work: 1) adherence to it’s company; 2) tuned personal contacts with all key contractors.
10. Qualitative change of client base at the cost of significant increase of profitable groups of client with shipments for more than 500 000 rur per month: this is 46.03 % in comparison with 38.53% in 2007 year.
11. Positive company’s image and the results of it’s activity, the result of which is a status of GENERAL SUPPLIER into the largest network commercial enterprises of HoReCa (networks “Tanuki”, “Yaposha-citi”, “Ritz-Carlton”, “Domodedovo Air Service”, “Coffemania”, restaurants network of Arcadiy Novikiv, “Delossa” network and so on).
12. Smoothly running processes of cooperation with Suppliers, the results of which are:
• optimum of price level for assortment of company
• distributor status of 12 key productions
• exclusive status (joint projects with following producers “Laita” (France), ZAO “Karat” on production and promotion in niche of production cheeses of premium-class; getting and delivery of seafood within Russia of extra-class from Kuril Islands (“Dalmos”)
• foods delivery from 120 suppliers on discount Shipment program
availability of many year experience with large- schale Russian and foreign Suppliers
13. Availability of high-performance staff training and motivation system, which is a successful factor of company’s activity as a whole.
14. Modern developed structure of sales in company 1)Moscow and Moscow region ; 2) Regional network; 3) St. Petersburg branch.
15. Guaranteed receipt of considerable cash resources within active client base, providing self-repayment of company, which ownership capital is 3 514 600, 00 rur.
«Dimarco-trade» marketing policy positioning
1. Availability of competitive advantages as a multi brand company. Diversification of marketing policy by priority commodity groups: 1) confectionery & ingredient (including chocolate); 2) fat-and-oil products, milk and dairy products; 3) grocery; 4) fish.
2. Strategic marketing positioning in target audience: candy manufacture, network structures with food production facilities, flight catering, hotels with significant consumption volume and wholesale companies
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